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EXPERTISE AREAS
The SamsonPR team has deep tech industry experience.
Our subject matter expertise allows us to develop strong messaging and positioning for our clients and then make the right industry connections to drive awareness and growth.
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RETAIL / ECOMMERCE
SAMSON PR brings deep expertise and media relations to the retail and eCommerce space to help our clients differentiate and stand out in a crowded ecosystem. We implement proven data-driven PR programs for our clients that position the business as leading the conversation among top retailers and brands.
AD TECH / MARTECH
SAMSON PR has emerged as a leading agency for mar tech and ad tech players at a global scale. We work with all the leading media reaching top brands, helping position our clients as category leaders. Navigating the ever-changing landscape with an uncertain cookieless future, we put our clients at top industry events – all while building the right narrative that positions our customers as go-to experts in their field.
WEB3 / CRYPTO
SAMSON PR has become a go-to PR agency for leading blockchain, crypto and NFT companies. We leverage our high-profile media relationships to help companies tell the technology story that positions them as category leaders – from taking a crypto exchange platform public to driving growth for a leading platform for Web3 and NFT communities. We have deep blockchain expertise and industry relationships, to help position your company and drive B2B and consumer adoption.
MACHINE LEARNING
SAMSON PR works with tech companies across the world that leverage AI, deep learning and machine learning technologies that provide innovative solutions such as personalized retargeting, conversational marketing, and other AI-powered technologies. We have extensive experience building narratives around artificial intelligence and emerging categories.
CONSUMER TECH
SAMSON PR works with leading consumer tech companies to launch comprehensive consumer tech PR programs ranging from mobile apps and services to streaming audio and innovative tech accessories. Whatever the case, we have the expertise to increase consumer adoption by leveraging our media relationships, building consumer review programs and driving product awareness through cross-channel consumer and media influence.
CLOUD TECHNOLOGY
SAMSON PR works with leading cloud service companies across the globe. From security solutions to data infrastructure and storage, we have deep expertise in telling new stories about disruptive solutions for the infrastructure as a service market in a way that is understandable and drives brand awareness and consideration.
PRODUCT-LED GROWTH
SAMSON PR works with leading tech companies focused on both developer tools and product-led growth. We pride ourselves on developing a very deep understanding of your product and features to amplify awareness and adoption to drive user growth.
CLEANTECH
SAMSON PR has been at the forefront of the emerging Cleantech field, bringing critical awareness and adoption to key technologies. From working with renewable energy solutions and utilities to software providers, we’ve successfully led Cleantech companies from startups to acquisitions, as well as PR strategies around initial public offerings. Sustainability is at the core of our team values and we believe that driving a better understanding of Cleantech through brand awareness and consumer adoption can build the future in a new way.
Our approach is always focused on top-tier visibility – quality over quantity. We believe in leveraging our media relationships to tell your story. It’s about telling the right story at the right time in front of the right audience.
Our secret sauce
The Right PR Formula to Lead a Category – We offer the perfect trifecta to empower product, sales, and marketing. When your sales team walks into a meeting, the prospect should know who you are and want a piece of the action. Our PR approach enables that.
We help disruptive, innovative tech companies: