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THE OUTSIDER

Public Relations

Welcome to the new SamsonPR blog – The Outlier!

The ‘big four’ – Google, Facebook, Amazon and Apple – have long been synonymous with digital advertising.

Public Relations

The Difference Between Marketing And PR — And Why It Matters

A new approach to digital advertising called “commerce media” is grabbing the attention of experts across the ad landscape.

Public Relations

Two Ways Media has Changed & Two Tips for Modern Media Relations

The last few years have seen a full acceleration of technology, brought on largely by the pandemic.

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We are a growth PR agency for tech companies. Our PR is driven by analytics to make smarter decisions. We provide a new and better way of thinking about your brand and how to best run a PR program that delivers Tier 1 media results and puts your company on the map. Our passion is working with leading-edge, disruptive technologies.